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Repurposing blog content

Creating new content for your blog or site can be challenging; not only does it involve a lot of time but it can require a great deal of creativity.

Fortunately, businesses do not need to write fresh content all the time – old content can be repurposed to make the most out of each of your ideas.

Repurposing content can help expand your reach to new audiences that might have missed it the first time and helps to reinforce key messages. Here are three ways to repurpose your content:

Create a presentation or video
Blog posts can be transformed into a presentation or video and promoted through various social media channels. A presentation or video can reach those audiences who prefer visual content instead of text. Using video content is especially good for refreshing those ‘how-to’ blog posts, checklists and step-by-step guides.

Turn it into an infographic
Visual images have been shown to generate more traffic and engagement than text alone. Consider turning your blog posts into infographics to help make information eye-catching and potentially shareable.

Reuse on social media
It may seem obvious, but reposting on social media can help to drive your key messages. Change a blog post’s heading or include new quotes or statistics to give the post a new edge. This strategy helps to give old, low performing posts another chance to capture your target audience’s attention.

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News

Understanding various kinds of super fees

February 16, 2018

No matter the kind of superfund you opt for, you will be subject to super fees. Understanding how these fees work and the difference they can make to your next egg is vital.

When it comes to superfund fees, there are two factors you need to get your head around; the kinds of fees you are being charged and the rate of fees you pay. Opting for a superfund based on these two factors can see you retire with hundreds of thousands more money.

You should be aware of the various types of fees you are being charged. If you would like to find out the fees you are being charged, you should do two things. Firstly, Google your fund’s product disclosure statement and scroll through to the fees section. You should see a list of different types of fees, with an explanation of what they are, how they are applied, and how often they will be incurred. Secondly, you should log in to your superfund account and take note of all the fees being charged to you. Investigate how closely these correspond and correlate with the product disclosure statement.

If you feel there are discrepancies, do not hesitate to contact your superfund or financial advisor and ask for clarification. It is worthwhile doing your research and comparing the fees you are being charged against other super funds and what they charge. Being complacent and not paying attention to your super is extremely irresponsible; the dividends you will receive later in life for being diligent now outweighs the burden of taking time to be informed today.

Some of the common super fees across the board include:

Another major factor contributing to how much you accumulate in your super account throughout your working life is the rate of fees you pay. Plain and simple, some funds offer much lower fees than other, creating a difference of hundreds of thousands of dollars when it comes time to retire.

Generally, funds are categorised into three groups; low super fees, medium super fees and high super fees. Ultimately, you want to be in a fund that charges low super fees. In saying this, it’s not only about super fees, as some funds have medium-high super fees but also perform better based on investment strategy, meaning you will get more back from your investments.